September 24, 2009
Massage Envy Provides Over 46,000 Massages During National Event
Massage for the Cure Benefits Susan G. Komen for the Cure®
Scottsdale, Arizona - September 24, 2009-
Massage Envy's annual signature fundraising event, Massage for the
Cure, provided an unprecedented 46,680 massages and raised over
$466,000 during the nationwide event.
Massage for the Cure, hosted on Tuesday, September, 15th
benefits Susan G. Komen for the Cure and helps fund breast cancer
screening and treatment initiatives across the country. One-hour
therapeutic massages were offered at a discounted price of $35,
with $10 from each massage directly benefiting the Susan G. Komen
for the Cure Affiliates. Additional donations were accepted, and
all proceeds collected stay in the local community. Total
additional donations are currently being calculated.
"We are thrilled with the success of this year's event," said
Massage Envy's CEO David Humphrey. "The enthusiasm and dedication
of Massage Envy owners, employees and clients has made Massage for
the Cure our largest fundraising effort and we are incredibly
grateful for their support."
Since the first Massage for the Cure event in 2005, Massage Envy
has raised over $1.3 million for Komen. This year, with 589 Massage
Envy clinics across 41 states participating for the first time,
Massage Envy provided 46,680 massages.
The money donated during Massage for the Cure will help fund
educational and community outreach projects. The funds will also
sponsor screening and treatment initiatives in local
communities.
"We are thankful to have such a wonderful partnership with
Massage Envy, and couldn't be more thrilled with the outcome of the
Massage for the Cure event. Our local Affiliates across the country
will benefit greatly from these donations," said Katrina McGhee,
vice president of global partnerships for Komen for the Cure.
One in eight women will be diagnosed with breast cancer in her
lifetime. In 2009, more than 40,000 women and men will die from
breast cancer. A woman is diagnosed with breast cancer every three
minutes and the disease claims a woman's life every 13 minutes.
About Massage for the Cure
Massage for the Cure is an annual, one-day massage therapy event
hosted by Massage Envy® and benefiting Susan G. Komen for the
Cure®, a global leader in the movement to end breast cancer. Since
the massage therapy event's inception in 2005, Massage Envy has
raised over $800,000 for Susan G. Komen for the Cure with 100% of
the proceeds being used for education, screening and treatment
programs in the community. Now in its fifth year, Massage for the
Cure will be held on September 15, 2009 at an estimated 590 Massage
Envy clinics across the United States. To book your massage therapy
appointment or for more information, please visit
MassageEnvy.com
Contact
Dallas Bennewitz
(480)366-4130
dbennewitz@massageenvy.com